Growth Marketing Specialist/Lead

Toronto, ON, Canada

Full Time

Mid Level

Growth Marketing Specialist/Lead

Company: Project X Ltd.
Location: Toronto, Ontario
Employment Type: Full Time
Location: (Hybrid working model)
Base salary: $70k-$90k

About Project X Ltd.

Project X Ltd. builds high-performing teams of talented, client-focused problem solvers who thrive on complex data challenges. Guided by our values of Care, Bravery, Excellence, and Innovation, we value people who take ownership of their work, step up when needed, and get things done.

Our team members are trusted advisors who collaborate closely, think creatively, and deliver practical, high-quality solutions for our clients. We look for individuals who are curious, accountable, eager to learn, and supportive of their teammates—because at Project X, our people are what make us great.

The Role

We are looking for a Growth Marketing Specialist to help shape and execute Project X’s marketing efforts, with a strong focus on pipeline creation and brand visibility. This role is best suited for someone with experience working within the cloud data and analytics ecosystem or supporting go-to-market efforts for data platforms, consulting partners, or professional services firms.

In this role, you will own the execution of initiatives that support client growth and talent attraction. You’ll work closely with Sales, Partners, Leadership, and internal subject-matter experts, balancing strategic thinking with practical delivery.

Your time will be primarily focused on client and pipeline growth (approximately 80% initially, shifting over time to closer to 60%), with the remaining effort dedicated to talent brand and recruiting marketing (growing from roughly 20% to 40%). You will operate in a hybrid working model (up to three days per week in person as needed) and report directly to the President.

You will lead the work — and do the work.

What You’ll Do

Execute marketing programs that support sales, partners, and pipeline growth across key offerings and industries
Plan and run campaigns, content, case studies, landing pages, and partner initiatives, including co-marketing and events
Turn technical expertise from internal teams into clear, compelling client-facing content
Support recruiting through engaging job postings, career content, referral initiatives, and employer brand visibility
Manage and connect content across website, LinkedIn, blog, Glassdoor, and other relevant social media channels
Track and report on performance using tools such as HubSpot or Zoho, with a focus on pipeline influence and outcomes
Work across multiple stakeholders, incorporate feedback quickly, and balance speed with quality

What We’re Looking For

4–7 years of experience in B2B growth, demand generation, or marketing, ideally within the cloud data and analytics ecosystem or supporting go-to-market efforts for data platforms, consulting partners, or professional services firms.
Strong writing and content execution skills, with the ability to translate technical topics into business-relevant messaging
Experience supporting sales-led and partner-led growth, including campaigns and events
Hands-on experience with marketing tools and channels (HubSpot or Zoho, LinkedIn Ads, and basic design tools such as Canva or Adobe)
Comfortable owning execution, managing multiple initiatives, and working with evolving priorities
Collaborative, proactive, and aligned with our values

Use of Artificial Intelligence in Recruitment

Project X may use automated or AI-enabled tools as part of the recruitment and selection process. These tools may support activities such as resume screening, candidate matching, or application management. All hiring decisions involve human review and judgment.

Employment Equity, Accessibility & Accommodations

Project X is committed to fostering an inclusive, accessible workplace. Accommodations are available upon request in accordance with the Accessibility for Ontarians with Disabilities Act (AODA) and the Ontario Human Rights Code.

Privacy Notice

Personal information collected during the recruitment process will be used solely for recruitment purposes and handled in accordance with applicable privacy legislation.

How to Apply

Please apply with your resume and cover letter.

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Do you have 4–7 years of B2B growth, demand generation, or marketing experience, ideally within the cloud data/analytics ecosystem or supporting go-to-market efforts for data platforms, consulting partners, or professional services?*

Do you have hands-on experience with marketing tools such as HubSpot or Zoho, LinkedIn Ads, and basic design tools like Canva or Adobe?*

Are you comfortable owning execution and managing multiple initiatives in a fast-paced, hybrid working environment (up to three days per week in-person)?*

Tell me about a marketing initiative you led that directly contributed to pipeline growth or revenue. What was your role, what strategies did you use, and what were the measurable outcomes?*

Describe a time when you translated complex technical or data-related concepts into client-facing content. How did you approach it, and what was the impact?*

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